Museum Industry Marketplace


The Museum Marketplace will connect you with industry professionals as they share products, services, skills, and tools to benefit your museum work. This event offers a mix of tutorials, skills workshops, and informational sessions tailored to museums that you can put to work for your organization.

Registrants will receive the event link by email.



9:30 a.m. 



Drop in for any or all sessions throughout the day!


9:45 a.m. 


Video as a Dynamic Tool for Museums

Shadow Light Productions

Rachel Gauk, Director
Doug Latimer, Director of Photography

  Speaker Info

Museums frequently use video presentations, but Shadow Light Productions has refined the capacity of video to engage and inspire historical stories for visitors. Learn how to refresh your video content, even on a budget, and enthrall and educate visitors with exciting video stories.

This session is appropriate for museum programmers, content developers, collections managers, and all senior management. 


Challenges and Opportunities for Heritage Education in 2021 

Athabasca University
Heritage Resources Management Program



Joseph Rosich, Administrative Coordinator
Shabnam Inanloo Dailoo, Program Director

  Speaker Info

The past year has presented challenges to Alberta's museum community unlike any before. As a part of that community, academic institutions offering heritage education (including Athabasca University's Heritage Resources Management Program) have an evolving role to play in helping the broader heritage sector navigate these uncertain times. This session will explore some of the ways in which our program and university has had to adapt to meet the needs of our students in this unparalleled time, such as moving our practicums to a fully online and virtual format, or finding new ways to offer flexible distance-education solutions to meet our learners' needs.

Moreover, we also hope to hear from the museum community as to how the post-secondary education sector may better serve them. What courses or programs are needed, or what new and innovative accommodations or adaptations are required to get our sector through this year of the pandemic, and more importantly, to prepare us for the forever-changed world that lies beyond this present global crisis?

This session is appropriate for aspiring, emerging, and established heritage professionals, volunteers, and enthusiasts that may potentially pursue further education in museums and heritage studies, or for anyone with an interest in the evolving role of heritage education amidst the current challenges in the museum and heritage community.

10:15 a.m.


Sustainability. Transition. Renewal. Community. 

Hatlie Group 

Alexandra Hatcher, Partner
Crystal Willie, Partner 

  Speaker Info

As communities change and adapt to uncertainty, museums are finding they need a reset to achieve operational sustainability while pursuing their vision.  Museums are strengthened when they focus on their relevance, provide meaning to their communities, improve their organizational health, and encourage active contributions to community. This session will highlight the various intentional steps museums need to go through to examine their strategy, governance, and operations from a sustainability perspective.

The intended audience for this session includes the Executive Director (or equivalent), President / Chair, Board of Directors, senior leaders in museum, board members, and individuals interested in sustainability and intentional practice.

10:45 a.m.


Networking Break

11:00 a.m. 


We're Here to Build Thriving Communities 

Alberta Urban Municipalities Association 

Michele Aasgard, Director of Client Development

  Speaker Info

The Alberta Urban Municipalities Association (AUMA) has over 100 years of experience supporting municipalities and not-for-profit organizations. Join Michele Aasgard, Director of Client Development - Not-for-profits, as she discusses the many offerings AUMA provides to not-for-profits including grant writing assistance, online learning opportunities for board development, and services customized to meet not-for-profit needs. This session is appropriate for museum board members and / or senior leadership. 

11:30 a.m. 


Digital Museums Canada: What's It All About?

Digital Museums Canada 

Megan Richardson, Director 

  Speaker Info

Having a strong online presence with engaging content is more important for museums than ever before. And while it's impossible to predict what the world will look like when the pandemic is over, many agree that a significant part of the field's seismic shift to digital is permanent.

The Digital Museums Canada investment program can help you realize your digital goals for your organization and your audiences. We invest in online projects by Canadian museums and heritage organizations, helping them build digital capacity and share stories and experiences with people everywhere.

In this marketplace session, join DMC Director Megan Richardson for an overview of the program and a look at a few of the many engaging online projects DMC has funded. Learn what's involved in preparing an application, ask questions, and consider submitting a project in the current call for proposals.

This session is intended for staff - at all career stages and in a wide range of museum roles - and volunteers at Canadian museums and heritage organizations, who are interested in, and potentially able to assemble a team around, creating an online project for their visitors. 

12:00 p.m. 


Drop-in Brown Bag Networking Lunch

Join us for a 'bring your own brown bag' networking lunch with colleagues!  

1:00 p.m. 


Considerations for Booking a Traveller 

Canada's Museums of Science and Innovation  

Julie Leclair, Director, Travelling Exhibitions 
Maren Hackett, Outreach Officer

  Speaker Info

Booking a travelling exhibition involves finding a good match for your museum's visitors, mandate, and budget. However, there are other "behind-the-scenes" considerations that should also be weighed. Knowing your museum building inside out and any restrictions you may have is an important step. This quick session covers some of these important considerations including loading and unloading, doorways and hallway corners, crate storage, and artefact care. With examples pulled from Ingenium's travelling exhibitions, participants will learn that with smart design and a diverse approach, even challenging or the quirkiest of spaces can host a travelling exhibition.

The audience for this session is museum managers, curators, exhibition leads, executive directors, museum technicians, and anyone who may assist in bringing in a travelling exhibition to their museum.

1:30 p.m. 


Argus - The Adaptable Museum CMS for Showcasing Collections Online 


Rima Ghanem, Cultural Sector Research Analyst

  Speaker Info

Lucidea's team will take you on a tour of Argus, Lucidea's unrivaled museum collections management system. This session will focus on 2 key aspects of showcasing collections online: capabilities that enhance the virtual visitor experience and ways to encourage user engagement. The presentation will also demonstrate how an integrated portal fosters efficiency, both for museum staff and CMS users.

This session is appropriate for museum staff and professionals at institutions of all sizes.

2:00 p.m. 


Closing Remarks



For more information about our Museum Industry Marketplace, please contact the AMA Advancement Lead at

Twitter Flickr LinkedIn CEI News