Meet Your Museum
#MeetYourMuseum | #IMetMyMuseum |
#Staycation
The #MeetYourMuseum
campaign provides AMA members with tools and resources to attract
visitors and key stakeholders to their sites and encourage them to
engage on social media.
The campaign is designed to increase
awareness of Alberta museums, boost attendance, and promote joy and
collective celebration of Alberta's culture and heritage. By
participating in this campaign, members will also help develop a
unified voice for the museum community, increase public engagement
with museums, and support each other with their advocacy and
awareness efforts.
The campaign involves:
- Distributing "I met my Museum" buttons to
visitors,
- Encouraging visitors to participate online by sharing selfies
with their buttons and using the hashtags
#IMetMyMuseum, #Staycation, #MuseumsDoMore,
and #ExploreAlberta,
- Sharing the AMA's #MeetYourMuseum images on social
media along with your existing promotions, and
- Sharing data from Reconsidering
Museums on the value of museums to Canadians.
The AMA has created a toolkit for our
members to support their marketing and awareness efforts and
encourage a unified voice across the province. Click the links to
the right to find:
- "I met my Museum" buttons, available free to AMA
Institutional members from the AMA Bookstore
- #MeetYourMuseum promotional images for members to use
in conjunction with existing promotions and / or across social
media channels
- Data from Reconsidering Museums
that focusses on the value of museums to society to use when
engaging external stakeholders or promoting your work
Be sure to follow the AMA on Instagram, Facebook, and Twitter to see our posts from the
campaign!
If you would like more information
about the #MeetYourMuseum campaign, please contact Meghan
Cardy, Program Lead, at mcardy@museums.ab.ca or
780.424.2626.